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June 22, 2007

India auto industry update (Part 4b): Honda in India, two-wheelers

As a provider of dealer management systems to automobile dealerships in several emerging markets, we closely follow what happens in the auto industry in key regions around the world. I thought it might be interesting to share some of that informationHonda scooter.

Last time we talked about Honda's ongoing and upcoming plans for the burgeoning automotive industry in India. As we've been saying in previous posts, India is growing both as a manufacturing hub and as a consumer market.

At the same time that Honda is planning for growth in the auto industry in India, there is another motor industry where they are already very strong: the two-wheeler industry.

Honda and the two-wheeler industry in India

India is the largest manufacturer-exporter of two-wheeled vehicls in the world. The motorcycle market here is extremely large and has been growing rapidly. Sales in 2006 were some 8.5 million units, up 15%.

Honda has a hand in close to 50 percent of the two-wheeler industry in India, and in this segment they have two initiatives.

   

Honda Motorcycle & Scooter IndiaHonda Motorcycle & Scooter India Pvt. Ltd. has been here since 1999. They sell their Shine and Unicorn motorcycles, and their Eterno, Dio and Activa scooters.

Hero HondaHonda also has a motorcycle production and sales joint venture with local Hero Group, called Hero Honda Motors Ltd., since 1985. They have two plants, with a third coming this year. Annual capacity will reach 4.4 million units by the end of 2007.

Hero Honda sells several motorcycles in India: the Super Splendor, the Glamour, and the CD Deluxe. In January 2006 they launched their first scooter, the Pleasure.

Between all of Honda's enterprises, total sales reached approximately 3.5 million units in 2006, just a bit over the 2005 figure, and up 18% from 2004.

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HINDUSTAN INDUSTRIAL SALES CORPORATION
#18, D.R. Lane, S.J.P. Road, Cross, BANGALORE-560 002.
Ph: 41139293, 32961268 Fax: 41324642. www.qutbis.com
www.rubberproducts.co.in
K.G.PRABHAKAR SALES EXECUTIVE
Mobile No 9342015324-mail: kgpr@qutbis.com
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