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January 28, 2007

Chamco: another plan for Chinese cars to U.S.

Chamco_suv A new company called Chamco, or China America Cooperative Automotive Inc., showed vehicles made by Hebei Zhongxing Automobile Co. Ltd., a privately-owned Chinese automaker, near, but not at, the 2007 Detroit Auto Show.

Chamco is based in the U.S., in New Jersey to be precise, and their management includes executives from Malcolm Bricklin's failed Visionary Vehicles, which was supposed to import Chinese-made Chery cars to the U.S.

Chamco's CEO, Veechwin Li, says the company plans to sell a compact pickup truck (estimated price: $13,250) and a midsize SUV ($13,750), built in Mexico (!), in the U.S. by mid-2008.

Chamco also plans to:

       
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    Have 150 U.S. dealers. Already they say they have 13 confirmed, 15-20 with verbal commitments

       
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    Sell 75,000 vehicles a year in the first few years of the business

       
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    Add a sedan and a crossover later on

       

The plan, or better said the timeline, seems far-fetched in my humble opinion. The vehicles don't meet U.S. emissions and safety standards, and there is as yet no brand name.

Read in Detroit News.

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